Analyst relations

Industry analysts, business advisors and consultants advise purchasing decision-makers and investors on what to invest in, as well as keeping the industry informed about broader market trends and providing feedback on companies’ products and strategies.

These industry experts need a constant flow of information from the vendor community tailored to their specific needs, but it’s not all one-way traffic. We can help you maintain a conversation with the experts so you benefit from their insight while amplifying your marketing messages by aligning your agenda with theirs. We also help reduce ‘noise’ and focus your attention on building relationships with those analysts who really impact your bottom line.

H+K Strategies' analyst relations (AR) team is highly experienced in both online and traditional communications and can help you find the right blend of techniques to suit your business goals and your resources. Our team, part of the world’s largest AR practice, works with Hill+Knowlton Strategies’ dedicated specialists in the US, continental Europe and the Asia Pacific region.

We’ve built up strong, credible relationships within the various influencer communities in several sectors including working for consumer and B2B companies, as well as government organisations, especially in the IT and Healthcare sectors.