Technology
Technology has transformed our lives over the past few decades. From a ‘PC on every desk’, to the birth of the web and most recently the beginnings of a truly connected world, technology is now wholly integrated into our homes and workplace.
Such rapid development requires a fresh look at the technology sector. It can no longer be viewed as just computer hardware or software; nearly every product and service incorporates advanced engineering and technological innovation.
The H&K Technology team’s purpose is to bring the benefits of technology to life to drive connections between clients and their targeted audiences.
Our way of thinking about technology communications is represented by our ‘TEQ’ model - Technology, Empowerment, Quantified. The starting point is an understanding of how technology works. This insight enables us to recognise the empowerment technology creates. When the potential to positively impact users’ lives is quantified through the communications we deliver, its true value is revealed.
TEQ, underpinned by Hill & Knowlton’s unparalleled heritage and network scope, has delivered success for the likes of HP, Samsung, Casio, Yahoo!, VideoEgg and Dolby. We take pride in turning start-ups into multinationals, as well as creating new audiences for established brands. Our team has the deep technology understanding, as well as audience and industry insight, to win you share of voice, share of mind and share of market.
If you would like to find out more about how we can help your brand, product or service, please get in touch.
Our services
- Campaign planning
- Crisis & issues management
- Digital communications
- Government relations
- Media relations
- Major product launches
- Reputation management
- Sponsorship consultancy and amplification
- Media and presentation training
Our experience