Candace Kuss / Director of Social Media

Director of Social Media

My job at Hill+Knowlton Strategies has the joy and fascination of being different every day. As one of the the spearheads for digital here in London, I consult with our clients across all industry sectors. As the H+K Director of Social, I’m also the advance scout helping H+K Strategies' teams integrate the right digital elements and social platforms into our work.

As a blogger and enthusiastic early adopter, I have been advising clients on interactive strategy since 1995 when I worked on my first online ad campaign for AT&T. My experience building inaugural websites for world-class brands like Kraft and Kodak back in the 1990’s reminds me of the situation today. Major corporations are learning how to connect directly with their publics through the smart use of social media and digital PR. It is an adventure we are on together.

I started my career as an art director and still retain a bias toward the visual and visceral. I think we will see things like visual search and other non text based ways to interact with technology really take off in the months ahead. So much of communication is non-verbal. Our insights into user behavior can help brands take advantage of this.




Digital Story-Telling: The case for old ideas
What we've been up to this week: 4 November
What we've been up to this week: 14 October
What we've been up to this week: Creativity+ Special
What we’ve been up to this week: 16 September
What we’ve been up to this week: 26 August
H+K Ignite talk at Social Media Week London
What we've been up to this week: 29 July
What we've been up to this week: 15 July
A Feminist Guide to Cannes Lions | 2016
What we've been up to: 15 April
What we've been up to: 24 March
What we've been up to: 19 February
Technology Speculators
Championing Female Employees
Demystifying creativity
Three Things Brands can Learn from Maker Faire
Top Issues + Top Tips for Successful Content Marketing Programs
Advice for budding Contentrepreneurs
Three Tips for Brands becoming Contentrepreneurs
One trend to rule them all: Content Marketing 2013
Technology Speculators Sessions
Publishing + Measurement
Measurement / SingleScore™
Influencers / Sherlock™
#HKCannes 2015
D2: Creativity
H+K appoints Vikki Chowney to lead our content + publishing offer
Events + Initiatives
Our work
Our people
Specialist expertise
Our philosophy
Energy + Industrials
Sports + Partnership Marketing
Sector expertise
Simon Shaw / Chief Creative Officer
Our network
The H+K Way
Financial + Professional Services
Raising profile across the UK
Consumer Packaged Goods
Public Affairs
Food + Drink
Insights + Ideas
Cyber Security: it's your reputation at risk
Retail + Leisure
Training + Development / The Hub™
Creativity+Science 2016
Best in class content marketing
Issues + Crisis
Richard Millar / CEO
Content + Publishing Strategies
Delivering a local tournament to a global audience
Global Center of Creative Strategy
Content studio
How Brands Can Thrive in a Post Selfie World: A Look Ahead at 2017
People + Purpose
Creating cut-through to support a new product
Show less Load more
Hill & Knowlton Strategies Search