Our work
Delivering great work is our passion. Take a look at a video of some of our campaigns, find our what work we have been behind, or flick through the case studies listed below.
Three HCA London hospitals; The Harley Street Clinic, The Wellington Hospital and London Bridge Hospital embarked on an arrhythmia awareness campaign with the help of Hill and Knowlton to raise the profile of their specialist arrhythmia centres.
Egypt is targeting growth of its IT exports from US$250m to US$1.1bn over the course of a three year period. To enable this it needed an integrated communications campaign to position Egypt as a global business outsourcing location
H+K Strategies identified a unifying framework and worked closely with Aviva and UK Athletics to establish the Aviva UKA Academy as the new home for Aviva’s grassroots activity.
The 2009/10 season saw H+K Strategies signed up to play a broader role for brewers Molson Coors on their Carling Cup sponsorship, with all elements of the campaign being outsourced to the agency alongside the PR activation.
H+K Strategies were tasked with four objectives: launch the 2010 GPI to both media and bloggers throughout the world, manage a launch event to engage directly with key business and political stakeholders, increase quality of coverage in top-tier global media and develop and implement a digital strategy to enable the GPI to extend engagement with its audiences post-launch.
With every electrical retailer slashing prices and airing expensive TV advertising campaigns in the run-up to the World Cup, H&K had a tough brief from Comet: raise brand awareness, tell consumers why they should upgrade their TVs and help us to drive sales.
The Centre for Skills Development asked us to launch their Training for Rural Development report, which focussed on the importance of training for women in rural communities in developing countries.
HSBC Bank International had a need to better understand their target market and create a leadership position among expatriates. H+K Strategies devised a survey that covered a number of key issues, including lifestyle, children and ease of integration, relevant to expats around the world. The release of the first report in the 2008 study resulted in a 307% increase in media coverage for HSBC Bank International achieving more coverage in 4 weeks than the previous seven months put together.
n the face of intense competitor NPD, we were asked to credibly shift focus to the bikini line to tackle Wilkin Sword head on.
We embarked upon a pure digital campaign that hijacked the online sphere. This was centred on an incentivised product experience and used a Duracell UK Twitter account supported with real-time social media monitoring tools.
H+K Strategies conducted business, technology and high end lifestyle media outreach in six key markets on behalf of bmw oracle racing
H+K Strategies identified key issues and worked with Mamut to define thought leadership positions where it had the authority to be heard.
H+K Strategies supported Saudi Aramco by undertaking an industry-focused media and influencer audit, including analysts, academics, opinion leaders and politicians across a wide range of prominent markets including the United Kingdom, United States, Germany, Netherlands, France, China, South Korea and India.
H+K Strategies' corporate communications and public affairs activities have helped enable Nord Stream maintain open dialogue with regulatory decision-makers and enhance information flow at an international level.
H+K Strategies delivered a high impact international public relations programme that put Linde at the heart of the global industrial gases industry
H+K Strategies in London has represented Vale’s UK communications interests for a number of years.
Launching adiZones across the country, working with regional media, local authorities and adidas athletes, generating extensive coverage across regional media.
H+K Strategies London enlisted the help of Snoop Dogg, Warren G, world champion triple jumper Phillips Idowu and GB Basketball players, to create a hero piece of content that spoke to the adidas demographic about the Olympics.
H+K Strategies were challenged to create a concept that would increase the association between adidas and the World’s best football player, Lionel Messi, ensuring the brand had ownership and differentiation from its competitors.
Raise Allianz's profile among US high net worth individuals and developing the event identity, along with full guidelines and content.
Delivering sponsorship consultation and creating innovative PR campaigns for Aviva
The Street Dance for Change campaign was born. Hosted on Aviva UK’s Facebook pages, H+K Strategies recruited dance group Diversity as campaign ambassadors to star in a brand new dance video which spelled out the challenges faced by young people at risk in the UK, with stunning special effects.
This season, Aviva is partnering with the University of Bath to scientifically prove which Aviva Premiership club has the league's most passionate rugby fans, and settle the debate once and for all.
To launch Bold 2in1’s new touch release perfume technology we transformed category conventions on product education by asking brand recipients (kids) to remind mum why Bold is part of her fabric of life.
H+K Strategies were tasked to develop a communications programme that would help motivate pet owners to actively ask vets about newly available treatment programmes, and prime the receptivity of vets to these requests.
Developing a sponsorship activation programme designed to improve the overall football fan experience across the entire carling cup competition, culminating at wembley stadium with the carling cup final.
Casio wanted to leverage its relationship with Red Bull Racing for the Edifice watch brand, to make that product the de-facto choice for motorsport fans and enthusiasts.
The Crowne Plaza Copenhagen Towers opened in November 2009 as one of the world’s greenest hotels. However the hotel wasn’t achieving the recognition it deserved, and so H+K Strategies was briefed to put the hotel on the map, and stimulate bookings.
Dolby wanted to build on its undoubted heritage in cinematic experiences to increase awareness of its expertise in quality audio experiences for mobile. H+K Strategies decided to focus on real sound, highlighting the incredible audio experiences that are lost when you don't take sound seriously.
In November, H+K helped the EDF Energy London Eye launch Eyeskate for the second year, and this year it was bigger and better than before.
We created a strategic alliance between children’s charity Barnardo’s and Fairy Non Bio Gel for the Big Toddle fundraising event...
In response to years of media referring to orange celebrity tans as being ‘Tangoed,’ Hill & Knowlton encouraged the fizzy drink company to trial its very own fake tan – Fake Tan-go!
HEART EU asked 30 members of the European parliament for their personal views and cross referenced with the perceptions of Europe's top cardiologists. The results were presented to parliament as a comprehensive report and continue to inform current thinking
Holiday Inn is in the midst of the biggest relaunch in hospitality history and they challenged H+K Strategies to get customers to re-evaluate their brand. We responded by revitalising their communications – so rather than tell people about the hotel changes, we decided to showcase them through the medium of dance.
Delivering media coverage for the official England suit for M&S including 20 pages of national press coverage, 22 pieces of online coverage and national and regional broadcast.
Identifying three OC&C core values: Clarity, Collaboration, Character and driving the development of a brand projecting a singular ‘point of view’.
When long-serving worldwide olympic partner omega wanted to unveil the london 2012 countdown clock 500 days before the olympic games they turned to H+K Strategies to drive media coverage.
H+K Strategies is proud to be the communications agency for OsteoLink, the first social network dedicated to people who live with osteoporosis.
Reaching 135 million OTS and delivering over £3 million worth of incremental sales
Raising awareness of P&G as the company behind mums favourite brands and achieving a combined reach of more than 528million.
H+K Strategies has supported Petrobras’ UK communications over the last year, helping to build understanding and awareness of the company across key stakeholder groups in the UK.
We worked with Prostate UK to raise awareness of prostate disease.
H+K Strategies revitalised a 21 year old RAC motoring research publication, harnessing outstanding and dedicated communications skills to deliver the awareness and recognition the Report deserved.
Highlight SABIC's ongoing commitment to product innovation and global expansion.
Developing a strong campaign brand that stood out amongst a busy trade show environment based around four communications ‘pillars’.
Hill+Knowlton Strategies has supported Statoil internationally providing them with public affairs, digital, crisis and media relations advice on a variety of challenges in Europe, the US, Canada and elsewhere. We also provide advice on best practice in corporate communication and helped Statoil restructure its communications function.
Developing a clear brand platform and a customer focused brand architecture based on product type.
Our stand-alone PR campaign propelled the forgotten brand into the heart of social media swirl with a comical spoof of its iconic 80s ad, sparking 500,000+ views in 3 days and status at No.1 Youtube video, cementing the Top 10 shampoo brand in the hearts and minds of British men.
Having sponsored the NME Awards for seven years, Shockwaves reached out to H+K Strategies to help step change the way it amplified the partnership to male consumers. With receptivity insight pointing to heavy online usage, H+K Strategies put digital at the heart of the plan to engage the everyday man in this aspirational brand experience.
