Analyst relations
As part of the world’s largest dedicated analyst relations practice, the H&K team is equipped with the resources and experience to help clients build and maximise relationships with the industry analysts and external stakeholders that directly impact their bottom lines.
Using sophisticated tools, we identify and prioritise the players exerting the most influence on purchasing decisions and assist clients in establishing an effective two-way dialogue with them that benefits all parties. Furthermore, the team helps firms align their agenda with that of these key market influencers and involve them in clients’ marketing programmes, greatly amplifying the power of their messages.
Throughout this process, our extensive analyst subscriptions allow us to test and bullet-proof messaging to maximise its impact with customers, investors, partners and other stakeholders.
Our team works across markets and disciplines. Current clients include consumer companies, B2B firms and government organisations, predominantly in the IT and Healthcare sectors.
Experience:
- HP
- The GSM Association
- Qualcomm
- Yahoo!
- Mamut
- MTS